Is Champagne Back?

Sales of luxury bubbles have bounced back, and since we’re heading into prime fizz season, I grabbed the chance last week to sample more than 125 Champagnes and top sparkling wines from countries such as Spain and Portugal.

Drinking expensive fizz has always been linked with a positive economic outlook (though personally I think it’s also an essential perk-up if you’re coping with a downturn). That’s why Champagne plunged in late 2008, and prosecco swooped in as the cheapie alternative. Oceans of the sparkling Italian white are still flowing, but in 2014, U.S. drinkers also swallowed 19.2 million bottles of Champagne, up 1.3 million from the year before, according to trade association Comité Champagne.

Renewed interest in expensive prestige cuvées and vintage bottles is driving Champagne growth, but add to that the new diversity of styles, thanks to the rise of grower Champagnes.
Renewed interest in expensive prestige cuvées and vintage bottles is driving Champagne growth, but add to that the new diversity of styles, thanks to the rise of grower Champagnes.
Photographer: Jack Andersen/Getty Images

That’s important, because over the past few years other sparkling wines have made significant inroads, especially in the U.K. Even though the country downed 32.7 million bottles’ worth of Champagne in 2014, up more than 6 percent from a year earlier, the value of sales from all other sparkling wines increased 52 percent in the first half of 2015.

Renewed interest in expensive prestige cuvées and vintage bottles is driving Champagne growth, but add to that the new diversity of styles, thanks to the rise of grower Champagnes. These bubblies—made by small family producers, who used to sell grapes to big brands like Moët but now bottle their own—are on a roll. In 1997 there were 33 brands in the U.S.; now the number is up to 282, and just about every fine restaurant has at least one, if not several, on its list.

The diversity of grower Champagnes was prominently on display at last week’s tasting. Many growers have been innovators in the Champagne region, bringing in new ideas and points of view—like organic grape growing—and challenging traditions. They’re not just sticking to blends of mostly pinot noir and chardonnay grapes, which are grown in many vineyards across the region.

Hip young growers are finding virtues in previously ignored subregions like the Aube.
Hip young growers are finding virtues in previously ignored subregions like the Aube.
Photographer: James Hardy/PhotoAlto/Getty Images

Instead, growers such as L. Aubry Fils are playing with forgotten, fragile varieties like arbanne—once used, but abandoned because they ripened inconsistently in Champagne’s chilly climate. Now, because of global warming, harvests arrive earlier than in the past; climate change has been beneficial for these grapes, which need more warmth and a longer growing season. (You could say climate change has rescued them.)

Others, like David Pehu of Pehu-Simonet, follow a Burgundian philosophy and are bent on creating single-vineyard Champagnes. Yet more hip young growers are experimenting with making Champagne with fewer bubbles, so it tastes more like a still wine, as well as finding virtues in previously ignored subregions like the Aube.

The trendy grower movement has kept interest in Champagne high, especially among influential sommeliers. That’s fortunate, because there are now serious competitors that cost a lot less. For example, I was highly impressed with vintage-dated bubblies from Spanish winery Raventós i Blanc. They used to be labeled cava, but the Raventós family created its own geographic designation, Conca del Riu Anoia, to distinguish its wines from the indifferent, often gassy cavas from cooperatives.

 

My biggest takeaway, though, was the wide range of quality among grower Champagnes, especially in wines from the difficult 2011 vintage.

Below are my top Champagnes from the tasting. You can try some of these during New York’s La Fête du Champagne, which starts on Oct. 26. Wine shops and restaurants will be offering deals, but the heart of this annual event, now in its second year, is the grand tasting of nearly 120 Champagnes on Nov. 7 ($350), with a gala dinner that evening ($1,000) at which collectors share their best bottles.

From left: Nonvintage Egly-Ouriet Blanc de Noirs Les Crayères Vieilles Vignes; Pehu-Simonet Blanc de Noirs Brut; nonvintage René Geoffroy Rosé de Saignée; nonvintage Pierre Peters Cuvée de Réserve Brut; 2008 Pierre Gimonnet et Fils Oenophile Non-Dosé Extra Brut
From left: Nonvintage Egly-Ouriet Blanc de Noirs Les Crayères Vieilles Vignes; Pehu-Simonet Blanc de Noirs Brut; nonvintage René Geoffroy Rosé de Saignée; nonvintage Pierre Peters Cuvée de Réserve Brut; 2008 Pierre Gimonnet et Fils Oenophile Non-Dosé Extra Brut
Source: (from left) Famiglia Gastaldello; Cellartracker.com; Skurnik Wines (2); Armit Wines

2010 Marc Hebrart Special Club Brut ($75)

Special club bottlings, which carry an exclusive label, are growers’ prestige cuvées. The vivid, complex flavors of this pinot noir–chardonnay blend are fresh and delicate.

Nonvintage Egly-Ouriet Blanc de Noirs Les Crayères Vieilles Vignes ($130)

Powerful, concentrated, and intense, this 100 percent pinot noir wine comes from a single vineyard of 70-year-old vines. It’s one to age, and to drink with a grand dinner.

2010 Champagne Doyard Clos de L’Abbaye Blanc de Blancs ($95)

This single-vineyard all-chardonnay Champagne is harmonious, with bright flavors of citrus and chalk. It’s less fizzy than most, emulating a style of Champagne from the past.

2009 L. Aubry Fils Sablé Le Nombre d’Or Blanc des Blancs Brut ($70)

Bright and racy, this blend of all the white varieties grown in Champagne includes chardonnay, but also obscure meslier, fromenteau, and arbanne grapes, which add citrusy, apple-y notes to its aromas.

Pehu-Simonet Blanc de Noirs Brut ($75)

Savory and sumptuous, with cherry and cassis flavors, this all-pinot noir fizz is an example of the new one-grape, one-vineyard, one-vintage trend. It comes from a single parcel called Les Perthois.

Nonvintage René Geoffroy Rosé de Saignée ($60)

The love affair with all-pink wines continues. This rosy-colored one, made from 100 percent pinot noir, has the savor and lusciousness of strawberries and hibiscus flowers.

2008 Pierre Gimonnet et Fils Oenophile Non-Dosé Extra Brut ($70)

The lemony, chalky aromas of this zingy all-chardonnay Champagne just leap out of the glass. The taste is as dry as crushed oyster shells. Non-dosé, which means no sugar or reserve wine is added to balance the wine’s acidity, is part of a trend toward drier fizz.

Nonvintage Pierre Peters Cuvée de Réserve Brut ($55)

All-chardonnay, it’s crisp, fresh, sleek, and filled with pure notes of slate and lime that make it perfect as an aperitif. It’s a fave of many New York somms; you can try it by the glass at the NoMad, but at $35 per, you might as well buy a bottle and drink it at home.

2007 Vilmart Coeur de Cuvée ($125)

Sometimes described as “the poor man’s Krug,” this concentrated wine from old vines is almost smoky, with layers of flavors—minerals, salt, cloves, lemon, verbena—as well as hints of oak. Grand and rich, it’s fantastic with food.

New York’s La Fête du Champagne starts on Oct. 26.
New York’s La Fête du Champagne starts on Oct. 26.
Source: La Fête du Champagne
Bloomberg Business, Article by Ellin McCoy

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